Become a BARE franchise owner.

The no.1 brand in group fitness experiences and body transformations since 2015, BARE offers exciting franchise opportunities for entrepreneurs looking to enter the thriving wellness industry.

“The best part of your day"“

Owning a ‘sexy’ business

Understanding BARE’s franchise model.

The BARE franchise model allows entrepreneurs to attract and lead a vibrant and trendy wellness community under the brands established name and system.

BARE’s franchise model includes:

  • Access to BARE’s proven business system

  • Established systems & standards for delivering fitness classes, events and transformation programs.

  • Use of the BRAND brand and trademarks

  • Comprehensive training and ongoing support

  • Marketing and promotional support

Requirements

The BARE owner is the most fun, social and rewarding roles bar none, BARE therefore seeks franchisees who are passionate about wellness, hospitality and community. While previous experience in the fitness industry is beneficial, it’s not always mandatory.

Here are the key requirements:

  1. Financial Capability: Ability to invest $250,000 to $800,000 (depending on studio type and location).

  2. Business Acumen: Strong business management skills and entrepreneurial spirit.

  3. Commitment: Full time commitment. Either by the franchisee person(s), or by a qualified appointee.

  4. Multi-unit Potential: Preference for franchisees capable of operating multiple units.

  5. Local Knowledge: Understanding of the local market and community.

  6. Alignment with Brand Values: Commitment to BARE’s ethos of quality, service, and hospitality.

The application process.

  1. Initial Inquiry: Submit an expression of interest through BARE’s contact us page

  2. Preliminary Assessment: BARE reviews your application and financial capability

  3. Initial Interview: A face-to-face or virtual meeting to discuss your background and aspirations

  4. Detailed Application: With BARE’s support, submit a business plan and financial projections

  5. Due Diligence: BARE conducts background checks and financial verification

  6. Site Selection: Work with BARE to identify and approve a suitable location

  7. Final Approval: Sign the franchise agreement and other necessary documents

  8. Training and Setup: Undergo comprehensive training and prepare for Studio opening

This process typically takes 6-12 months.

Financial investment.

$20,000 Franchise Fee

$500,000 Store Fit-Out & Equipment ($) 150,000 – 500,000

$30,000 working capital Working Capital

Total Investment: $550,000

Note: These figures are estimates and can vary based on location, store type, and other factors.

In addition to the initial investment, franchisees are required to pay:

  • Royalty Fee: Typically 6% of net sales


Break even time: Franchisees aim to break even within 18-24 months of opening.

Training & support.

BARE provides comprehensive training and ongoing support to ensure franchisee success:

  1. Initial Training:

  • 6-8 weeks of intensive training covering all aspects of running a BARE

  • Includes both classroom and hands-on training at BARE.

  1. Pre-Opening Support:

  • Studio design and layout

  • Help with recruiting and training staff

  • Guidance on local marketing and grand opening plans

  1. Ongoing Support:

  • Regular visits from BARE.

  • Continuous training and development opportunities

  • Access to BAREs proprietary operations manual and systems

  1. Marketing Support:

  • Mirroring of BARE’s seasonal marketing plans, including fat-loss challenges and events

  • Social media support and digital marketing tools

  1. Concept Development:

  • Regular updates to class concepts and transformation programs

Site requirements & locations.

  • Foot traffic and accessibility of target market.

  • Local demographics and competition

  • Proximity to complementary businesses

  • Parking availability

  • Rent and other occupancy costs

Brand & operational guidelines.

BARE maintains strict operational standards to ensure brand consistency and franchise success:

Quality Control:

  • Regular quality checks on BARE brand standards

  • Adherence to BARE’s methods

    Customer Service:

  • Implementation of BARE’s customer service standards

  • Regular staff training on service excellence


    Classes concepts, transformation programs, events

  • Prescribed and managed from BARE head office

Legal considerations.

Becoming a BARE franchisee involves several legal considerations:

  1. Franchise Agreement: Typically a 10-year term with option to renew

  2. Intellectual Property: Rights to use BARE’s trademarks and systems

  3. Territorial Rights: Defined trading area for your franchise

  4. Compliance: Adherence to local franchise laws and regulations

  5. Insurance: Appropriate business insurance as specified by BARE

To be confirmed